Client – Veritas

Objective

Partner Recruitment and enablement program that engaged and educated Veritas partners through Distribution.

The Solution

Development of a dedicated program website where individuals registered into the program. Following registration a physical welcome kit was distributed that included Veritas branded promotional items and a welcome letter. Individuals had the opportunity to earn rewards by attending the series of live webinars and then bonus rewards for successfully completing an online knowledge check assessment. A full communication strategy supported the program while in market through to the distribution of rewards at the conclusion of the webinar series.

The Result

Program registrations and webinar attendance exceeded targets. Communication rates showed over double the industry standard for registered members and partner engagement was positive.