05 May Hachiko expands reach into NZ
Hachiko has also expanded our reach by opening an office in New Zealand. We caught up with company Founder and Managing Director, Patrina Kerr to find out how all of this came about.
So what was behind the decision to expand the business into New Zealand? What are some opportunities to grow customer Loyalty for the NZ market?
We see a lot of opportunity in New Zealand. Many of our existing Australian clients have a presence in New Zealand and are often looking at ways to leverage campaign investments across ANZ. Consequently, we felt it was also important for us to have a local presence on the ground to service our kiwi clients and ensure we had a good understanding about how the market in New Zealand responds to Loyalty and Rewards.